
Deer Solution
Initial Investment Range
$96,800 to $314,000
Franchise Fee
$80,300 to $253,600
The franchise that we offer is for Deer Solution, a business that provides all natural deer repellent services and deer damage control for residential and commercial landscapes.
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Deer Solution April 9, 2025 FDD Risk Analysis
Free FDD Library AI Analysis Date: July 16, 2025
DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.
Franchisor Stability Risks
Start HereDisclosure of Franchisor's Financial Instability
High Risk
Explanation
The franchisor explicitly discloses that its financial condition calls its ability to provide support into question. Audited financial statements in Item 21 confirm this, showing a net loss of over $118,000 for 2024 and a negative net worth (deficit) of over $19,000. This financial weakness could jeopardize the franchisor's ability to support your business, invest in the brand, or even remain solvent, creating significant risk for your investment.
Potential Mitigations
- An experienced franchise accountant must perform a deep dive into the franchisor's financial statements, analyzing the causes of the losses and the negative equity.
- It is crucial to ask Deer Solution Franchising LLC (DSF) directly about its plans to address its financial condition and achieve profitability; your business advisor can help evaluate the response.
- Consult with your attorney to understand any state-mandated financial assurance requirements, such as a bond or escrow, that might offer some protection.
High Franchisee Turnover
High Risk
Explanation
Item 20 data reveals significant turnover for a young system. During 2024, out of only four franchised outlets at the start of the year, one was reacquired by DSF and another was transferred, representing a 50% turnover rate. This extremely high rate is a critical warning sign that may indicate systemic problems, potential franchisee dissatisfaction, or lack of profitability, posing a substantial risk to your potential success within this system.
Potential Mitigations
- Engaging a business advisor to help you contact every former franchisee listed in Exhibit G is essential to understand why they left the system.
- Your attorney should help you formulate specific questions for these former franchisees regarding their profitability, the quality of support, and reasons for their departure.
- Discuss these turnover figures directly with the franchisor and critically evaluate their explanation for the departures with your advisors.
Rapid System Growth
Low Risk
Explanation
This risk was not identified in the FDD package. The franchise system has experienced slow growth and a recent net decrease in franchised units, not the rapid expansion that would trigger this concern. Rapid growth can strain a franchisor's ability to provide adequate support, so its absence here is a neutral factor. However, the lack of growth presents its own set of challenges.
Potential Mitigations
- A business advisor can help you assess the risks and benefits associated with a slow-growing or contracting franchise system.
- It is wise to discuss the system's growth strategy and support capacity with both the franchisor and current franchisees.
- Your accountant should review the franchisor's financial statements to determine if they have adequate resources to support future growth initiatives.
New/Unproven Franchise System
High Risk
Explanation
DSF is very new, having been established in late 2021 and starting to franchise in 2022. With only a few years of operating history and only three active franchisees at the end of 2024, the business model, support systems, and brand recognition are largely unproven. Investing in such an early-stage system carries a significantly higher risk of operational challenges, potential system-wide failures, and inadequate support compared to a more mature franchise.
Potential Mitigations
- A thorough investigation of the management team's prior experience in both franchising and the landscaping service industry is essential, with assistance from your business advisor.
- It is critical to speak with all current and former franchisees to understand their experience with the nascent support systems.
- Your attorney may be able to negotiate more franchisee-favorable terms to compensate for the heightened risks of an unproven system.
Possible Fad Business
Low Risk
Explanation
This risk does not appear to be present. The business model, focused on deer repellent and damage control services, addresses a persistent problem in many geographic areas rather than a fleeting trend. The long operational history of an affiliate business (since 1981) suggests a sustained market demand for similar landscaping services. A fad business can be risky as consumer interest may quickly disappear, leaving you with a worthless investment.
Potential Mitigations
- Engage a business advisor to research the long-term stability and demand for niche pest and animal control services in your specific market.
- An analysis of local competition and customer needs can help you determine the local market's viability.
- Discuss the franchisor's plans for service innovation and adaptation to changing environmental or market conditions.
Inexperienced Management
Medium Risk
Explanation
While the management team has significant experience in the landscaping industry through an affiliate business, their experience as franchisors is very recent, beginning only in 2022. They are simultaneously operating multiple new franchise brands. This lack of a long track record in managing a franchise system, providing franchisee support, and building a national brand could present challenges and risks for you as an early franchisee.
Potential Mitigations
- In discussions with current and former franchisees, specifically inquire about the quality and responsiveness of management's support and guidance.
- A business advisor can help you evaluate whether the management structure seems capable of supporting multiple new franchise systems simultaneously.
- Question the franchisor directly about their experience in franchising and the specific systems they have in place to support franchisees.
Private Equity Ownership
Low Risk
Explanation
This risk was not identified in the FDD package. The franchisor appears to be owned and operated by its founders, not by a private equity firm. Private equity ownership can sometimes introduce risks related to short-term profit motives over the long-term health of the brand, so its absence can be a positive indicator.
Potential Mitigations
- Your attorney can help you confirm the ownership structure of the franchisor through a review of corporate records.
- It is good practice to ask the franchisor about their long-term vision and any plans for future sale of the company.
- A business advisor can help you research the background of the individual owners and their history in business.
Non-Disclosure of Parent Company
Low Risk
Explanation
This risk was not identified. Item 1 states the franchisor does not have a parent company, and the financial statements provided are for the franchisor entity itself. Failure to disclose a parent company that guarantees obligations or controls the system can hide significant financial or operational risks.
Potential Mitigations
- A business advisor can help you map out the complex web of affiliated companies disclosed in Item 1 to understand their relationships and roles.
- Your attorney can confirm the corporate structure and ensure there is no undisclosed controlling entity.
- During discussions with the franchisor, seek clarity on the role each affiliate plays in the franchise system.
Predecessor History Issues
Low Risk
Explanation
This risk is not present, as the franchisor states in Item 1 that it has no predecessors. A predecessor is a company from which the franchisor acquired the business, and a history of issues with a predecessor, such as litigation or high failure rates, could be a warning sign for the current system.
Potential Mitigations
- Your attorney can help you verify the franchisor's statement by reviewing corporate history and public records.
- Speaking with the earliest franchisees might provide insight into the system's origins.
- Researching the history of the key individuals in Item 2 can also provide context, which a business advisor could assist with.
Pattern of Litigation
Low Risk
Explanation
The franchisor discloses in Item 3 that there is no litigation that requires disclosure. A pattern of lawsuits, especially from franchisees alleging fraud or from the franchisor against franchisees for contract breaches, can be a major red flag indicating systemic problems. The absence of such litigation is a positive sign for this young system.
Potential Mitigations
- Even with no disclosed litigation, your attorney can conduct a public records search to confirm.
- Engaging with current and former franchisees is a good way to uncover any recent or undisclosed disputes.
- Maintain open communication and fulfill all contractual obligations to minimize the chance of future disputes.
Disclosure & Representation Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Financial & Fee Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Legal & Contract Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Territory & Competition Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Regulatory & Compliance Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Franchisor Support Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Operational Control Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Term & Exit Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
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Miscellaneous Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.