
Shuckin Shack Oyster Bar
Initial Investment Range
$456,750 to $1,496,420
Franchise Fee
$60,000 to $155,000
The franchise that we offer is for Shuckin’ Shack Oyster Bar, an oyster bar and seafood restaurant with a neighborhood atmosphere featuring fresh seafood including oysters, clams and other shellfish, sandwiches, salads, and other menu items and a full-service bar.
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Shuckin Shack Oyster Bar February 18, 2025 FDD Risk Analysis
Free FDD Library AI Analysis Date: July 16, 2025
DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.
Franchisor Stability Risks
Start HereDisclosure of Franchisor's Financial Instability
Low Risk
Explanation
The franchisor’s audited financial statements appear healthy. For fiscal year 2024, the company reported positive and growing net worth, positive net income, and a strong current ratio. Royalties, rather than initial franchise fees, constitute the primary source of revenue, which suggests a more stable business model. No significant financial instability risks were identified from the provided statements.
Potential Mitigations
- An experienced franchise accountant should review the franchisor's financial statements, including footnotes and cash flow statements, to provide an independent assessment of their stability.
- It is beneficial to discuss the franchisor's financial health and future investment plans with your business advisor.
- In discussions with existing franchisees, asking about their perception of the franchisor’s financial support and long-term stability can provide valuable context.
High Franchisee Turnover
Medium Risk
Explanation
Item 20 data indicates that two franchised outlets ceased operations in 2023. Relative to the total number of operating units at the start of that year, this may represent a notable rate of franchisee turnover. A pattern of unit closures can be an indicator of potential challenges within the system, such as issues with profitability or franchisee satisfaction, that you should investigate further.
Potential Mitigations
- Engaging a business advisor to calculate the annualized turnover rates and compare them to industry benchmarks is a prudent step.
- You should contact former franchisees listed in the FDD to understand their reasons for leaving the system.
- Your franchise attorney can help you formulate specific questions for the franchisor regarding the circumstances of these outlet closures.
Rapid System Growth
Medium Risk
Explanation
Item 20 projects five new franchised outlets opening in the next fiscal year. This represents a significant percentage increase compared to the current number of open locations. While growth can be a positive sign, such rapid expansion can potentially strain the franchisor's corporate resources, which could affect the quality of training, site selection assistance, and ongoing support available to all franchisees.
Potential Mitigations
- A discussion with your business advisor about the franchisor's plans for scaling its support infrastructure is recommended.
- Inquiring with both new and established franchisees about the current quality and responsiveness of franchisor support could provide valuable insight.
- Your accountant can review the franchisor's financials in Item 21 to assess if they appear to have the capital to support this projected growth.
New/Unproven Franchise System
Low Risk
Explanation
This risk was not identified. The franchisor was founded in 2014 and has over a decade of operating and franchising history with multiple units. An unproven system presents higher risks because its business model, brand recognition, and support structures are not yet fully established or validated in the marketplace, leading to greater uncertainty for new franchisees.
Potential Mitigations
- When evaluating any franchise, it is beneficial for your business advisor to assess the franchisor's operational history and the maturity of its systems.
- An accountant should always analyze the franchisor's financial statements to determine if they have a track record of profitability and stability.
- Legal counsel can help you understand any additional risks associated with investing in a newer, less established franchise system.
Possible Fad Business
Low Risk
Explanation
This risk was not identified. The franchise concept is a traditional oyster bar and seafood restaurant, a well-established segment of the restaurant industry. A fad business is one based on a short-lived trend, which can pose a significant risk to franchisees who are locked into long-term agreements that may outlast the concept's popularity.
Potential Mitigations
- Your business advisor can help you conduct independent market research to assess the long-term consumer demand for any franchise concept's products or services.
- Evaluating a franchisor's plans for innovation, menu development, and adaptation to changing consumer tastes is a crucial step.
- Consider the business model's resilience to economic shifts and its sustainability beyond current trends with your financial advisor.
Inexperienced Management
Low Risk
Explanation
This risk was not identified. Item 2 of the FDD indicates that the key executives and managing members have been with the franchise system since its formation in 2014 or have extensive prior experience in the restaurant industry. Inexperienced management can be a risk if the leadership team lacks the necessary background in franchising or their specific industry to provide effective support.
Potential Mitigations
- It is always prudent to have your business advisor thoroughly vet the background and specific franchising experience of the key management team.
- Speaking with existing franchisees about their perception of management's competence and the quality of support they receive is a valuable due diligence step.
- Your attorney can help you assess if the management team's disclosed experience aligns with the support obligations promised in the Franchise Agreement.
Private Equity Ownership
Low Risk
Explanation
This risk was not identified. According to Item 1 and the notes to the financial statements, the franchisor is a wholly owned subsidiary of a holding company, which does not appear to be a private equity firm. Private equity ownership can sometimes introduce risks related to prioritizing short-term investor returns over the long-term health of the franchisees and the brand.
Potential Mitigations
- When a franchisor is owned by a private equity firm, it is wise to have your business advisor research the firm's track record with other franchise systems.
- Your attorney should review any terms in the Franchise Agreement that allow the franchisor to sell the system and explain the implications for your investment.
- Discussing any changes in support or system direction since a private equity acquisition with existing franchisees can provide valuable insight.
Non-Disclosure of Parent Company
Low Risk
Explanation
This risk was not identified. The FDD discloses that the franchisor is a wholly owned subsidiary of Cheyenne's Ruby's Holding Company, LLC. A risk can arise if a franchisor is a thinly capitalized subsidiary of a larger parent, and the parent company's financials are not provided, as this can obscure the true financial backing of the system.
Potential Mitigations
- Your accountant should always review the franchisor's financial statements to determine if it appears adequately capitalized on its own.
- If a parent company provides a guarantee, your attorney should ensure this guarantee is a formal, legally binding document attached as an exhibit.
- In cases of a newly formed franchisor subsidiary, a business advisor can help assess the operational and financial strength of the overall enterprise.
Predecessor History Issues
Low Risk
Explanation
This risk was not identified. Item 1 of the FDD clearly states that the franchisor has no predecessors. A predecessor is a company from which the franchisor acquired the rights to the franchise system. A history of predecessors can sometimes indicate instability or past issues with the brand, which a new franchisor might inherit or obscure.
Potential Mitigations
- Your attorney should always verify the predecessor information disclosed in Item 1 of the FDD.
- If predecessors are disclosed, it's important to research their history for any signs of bankruptcy, litigation, or high franchisee turnover with your business advisor.
- Inquiring with long-term franchisees about their experience under any previous ownership can reveal important information about the system's history.
Pattern of Litigation
Low Risk
Explanation
This risk was not identified. Item 3 of the FDD states that there is no litigation that requires disclosure. A pattern of litigation, particularly lawsuits initiated by franchisees alleging fraud or misrepresentation, can be a significant red flag indicating systemic problems within a franchise. A high volume of lawsuits initiated by the franchisor against franchisees can also suggest an overly aggressive or litigious culture.
Potential Mitigations
- Your attorney should always carefully review the details of any lawsuits disclosed in Item 3.
- A business advisor can help you analyze whether the number and nature of lawsuits are typical for a system of its size and age.
- If litigation is a concern, discussing the matter with current and former franchisees can provide valuable firsthand perspectives.
Disclosure & Representation Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Financial & Fee Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Legal & Contract Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Territory & Competition Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Regulatory & Compliance Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Franchisor Support Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Operational Control Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Term & Exit Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.
Miscellaneous Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.