
U.S. Lawns
Initial Investment Range
$71,500 to $200,000
Franchise Fee
$39,000 to $53,000
U.S. Lawns franchisees will operate a business to provide landscape maintenance and related services to commercial and residential customers.
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U.S. Lawns April 1, 2025 FDD Risk Analysis
Free FDD Library AI Analysis Date: July 16, 2025
DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.
Franchisor Stability Risks
Start HereDisclosure of Franchisor's Financial Instability
High Risk
Explanation
The franchisor explicitly warns that the financial condition disclosed in Item 21 calls its ability to provide support into question. A review of the parent company's audited financial statements confirms this, showing a consolidated net loss of over $17.3 million in 2024, an increase from the $6.4 million loss in 2023. These persistent losses could impact resources available for franchisee support and brand development, posing a significant risk to your investment.
Potential Mitigations
- Having an accountant thoroughly analyze the parent company's consolidated financial statements, including footnotes on debt and cash flow, is essential.
- You should consult a business advisor to assess the franchisor's strategic plan for achieving profitability and sustaining support services.
- Your attorney should review the Guarantee of Performance from the parent company to understand its scope and enforceability.
High Franchisee Turnover
Medium Risk
Explanation
Item 20 data reveals a consistent pattern of franchisee exits. In 2024, 14 franchisees left the system (9 terminations, 1 non-renewal, 4 ceased operations) from a starting base of 208 units. The list of former franchisees indicates reasons such as "Abandonment" and "Mutual Termination." This level of churn may suggest underlying issues with the business model or franchisee profitability, which warrants careful investigation before you invest.
Potential Mitigations
- It is critical to contact a significant number of former franchisees listed in Exhibit C, especially those who left recently, to understand their reasons for exiting.
- Your business advisor can help you frame questions for the franchisor regarding the specific circumstances of the terminations and abandonments.
- An accountant should help you model worst-case financial scenarios based on the potential challenges suggested by this turnover data.
Rapid System Growth
Low Risk
Explanation
This risk was not identified. Item 20 data shows the franchise system's size has been relatively stable over the past three years, not experiencing the kind of rapid expansion that can strain a franchisor's support systems. Uncontrolled growth can sometimes lead to diluted brand quality and inadequate franchisee support, but that does not appear to be a primary concern here.
Potential Mitigations
- In discussions with the franchisor, it is still useful for your business advisor to inquire about their future growth plans and strategies for scaling support.
- You should ask current franchisees about the quality and timeliness of the support they receive from the corporate office.
- Your accountant can review the franchisor's financial statements to assess their capacity for future growth and investment in support services.
New/Unproven Franchise System
Low Risk
Explanation
This risk was not identified. Item 1 indicates U.S. Lawns, Inc. (U.S. Lawns) has been in business and offering franchises since 1986. This suggests a mature, established brand with a long operational history. Investing in a new or unproven system carries higher risks related to unverified business models and undeveloped support structures, which is not the case here.
Potential Mitigations
- When speaking with long-tenured franchisees, your business advisor should ask about the evolution of the business model and support systems over time.
- An attorney can review the franchise agreement for any terms that may have changed recently under the new ownership.
- An accountant should compare the provided financial performance data over different periods, if available, to assess long-term stability.
Possible Fad Business
Low Risk
Explanation
This risk was not identified. The franchise operates in the landscape maintenance industry, a well-established and essential service sector with consistent demand. Unlike businesses based on new trends, this model is not susceptible to the risks of being a short-term fad that could lose consumer interest.
Potential Mitigations
- A business advisor can help you research the local competitive landscape for commercial and residential landscape maintenance services.
- It is wise to investigate local economic trends with a financial advisor to understand their potential impact on discretionary spending for landscaping services.
- Your attorney can help you understand any contractual obligations to offer new services if market demands change.
Inexperienced Management
Low Risk
Explanation
This risk was not identified. Item 2 details the business experience of the management team, revealing that key executives possess decades of experience in both the landscape industry and franchising. For example, the CEO has been with the company since 1995. This level of experience suggests a leadership team capable of providing knowledgeable support and strategic direction.
Potential Mitigations
- When interviewing current franchisees, you should still inquire about their direct experiences with the current management team's effectiveness and accessibility.
- A business advisor can help you research the recent performance of other brands managed by the parent company's executives.
- Your attorney should confirm if any recent management changes have occurred that are not yet reflected in the FDD.
Private Equity Ownership
High Risk
Explanation
Item 1 discloses that the franchisor is controlled by The Riverside Company, a private equity (PE) firm. PE ownership can create risks, as their primary focus may be on maximizing investor returns over a relatively short-term horizon. This could potentially lead to decisions like increasing fees, reducing franchisee support to cut costs, or selling the system, which may not align with your long-term interests as a franchisee.
Potential Mitigations
- A business advisor should help you research The Riverside Company's reputation and track record with other franchise systems in its portfolio.
- It is important to ask current franchisees about any changes in fees, support, or company culture since the PE firm's involvement.
- Your attorney should review the Franchise Agreement for terms related to the franchisor's right to sell the system and your rights in such an event.
Non-Disclosure of Parent Company
Low Risk
Explanation
This risk was not identified. Item 1 of the FDD clearly discloses the full ownership structure, including the immediate parent, EverSmith Brands Holding Company, and the controlling private equity firm. Furthermore, the parent company provides audited financial statements and a Guarantee of Performance in the exhibits, ensuring a degree of transparency and financial backing.
Potential Mitigations
- Your attorney should carefully review the provided Guarantee of Performance to understand its scope and limitations.
- An accountant should analyze the parent company's financials to assess the strength behind the guarantee.
- Clarifying with the franchisor which entity provides specific support services can be a useful exercise for your business advisor.
Predecessor History Issues
Low Risk
Explanation
This risk was not identified, as Item 1 states that the franchisor has no predecessors. This means the company has not recently acquired the assets of another business operating the same system, which can sometimes hide a history of prior business failures or litigation. Your analysis can focus on the direct history of U.S. Lawns itself.
Potential Mitigations
- Your business advisor should focus on researching the direct operational and litigation history of U.S. Lawns.
- When speaking with long-term franchisees, inquire about their experiences under any previous ownership structures of U.S. Lawns.
- Your attorney can verify the corporate history to confirm the absence of any legal predecessors that should have been disclosed.
Pattern of Litigation
Low Risk
Explanation
This risk was not identified. Item 3 of the FDD states that there is no litigation that requires disclosure. The absence of a pattern of lawsuits filed by franchisees alleging fraud, or by the franchisor against franchisees for contract breaches, is a positive indicator. It suggests a lower level of systemic conflict within the franchise relationship compared to systems with significant litigation history.
Potential Mitigations
- Your attorney may still recommend a public records search to confirm the absence of litigation not meeting the specific disclosure thresholds of Item 3.
- During due diligence calls, you should still ask current and former franchisees about any past or pending disputes they are aware of.
- A business advisor can help you understand common areas of dispute in franchising, even if none are disclosed here.
Disclosure & Representation Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Financial & Fee Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Legal & Contract Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Territory & Competition Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Regulatory & Compliance Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Franchisor Support Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Operational Control Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Term & Exit Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
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Miscellaneous Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.