Winzer Logo

Winzer

Initial Investment Range

$5,950 to $16,153

Franchise Fee

$3,500

As a WINZER® franchisee, you already have a business supplying automotive, chemical and/or industrial products similar to our products.

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Winzer November 26, 2024 FDD Risk Analysis

Free FDD Library AI Analysis Date: July 16, 2025

DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.

1

Franchisor Stability Risks

Start Here
Total: 10
2
1
7

Disclosure of Franchisor's Financial Instability

High Risk

Explanation

Winzer Franchise Company, Inc. (Winzer) explicitly discloses "Financial Condition" as a special risk. The parent company's audited financial statements in Exhibit E confirm this, showing significant and increasing net losses for the past three fiscal years, alongside declining members' equity and a substantial accumulated deficit. This financial weakness could potentially impact Winzer's ability to provide support, invest in the system, or meet its long-term obligations, creating substantial risk for you.

Potential Mitigations

  • A franchise-experienced accountant must conduct a thorough review of the parent company's financial statements, including all footnotes, to assess its viability.
  • Engaging a business advisor to discuss the implications of the franchisor's financial health on long-term support and brand development is critical.
  • Your attorney should verify the enforceability and scope of the parent company's performance guarantee mentioned in Exhibit D.
Citations: FDD Risk Factors, Item 21, Exhibit E

High Franchisee Turnover

High Risk

Explanation

Item 20 data reveals a consistent net decrease in the number of franchised outlets over the last three years. In the most recent fiscal year, the system experienced an exit rate of over 11% from terminations, non-renewals, and other cessations of operation. This level of franchisee turnover is a significant concern and may indicate potential systemic issues, such as problems with profitability, franchisee dissatisfaction, or the viability of the business model itself.

Potential Mitigations

  • It is imperative to contact a significant number of the former franchisees listed in Exhibit B to understand their reasons for leaving the system.
  • Discussing the turnover rates and the specific reasons for terminations with your franchise attorney will provide crucial context.
  • Your business advisor can help you assess whether the reasons for the high turnover rate might also affect your potential for success.
Citations: Item 20, Exhibit B

Rapid System Growth

Low Risk

Explanation

This risk was not identified in the FDD package. The data in Item 20 indicates the franchise system has been contracting, not experiencing rapid growth. Rapid growth can strain a franchisor's ability to provide adequate support, so its absence here means this specific risk is not a primary concern.

Potential Mitigations

  • Understanding the pace of system growth or decline is something your business advisor can help you evaluate for any franchise opportunity.
  • An accountant's review of the franchisor's financial statements can reveal if they have the resources to support their existing franchisees, regardless of growth.
  • Your attorney can review the franchisor's support obligations in the franchise agreement to ensure they are clearly defined.
Citations: Not applicable

New/Unproven Franchise System

Low Risk

Explanation

This risk was not identified. The FDD indicates that Winzer and its parent company have extensive experience in both the industry and in franchising, dating back decades. The system is well-established and not new or unproven. Investing in a new system carries higher risks related to unproven models and support, which do not appear to be present here.

Potential Mitigations

  • For any franchise, a business advisor can help you assess the franchisor's experience and the maturity of its business model.
  • Reviewing the management team's history in Item 2 with your attorney is a key step in due diligence.
  • An accountant can analyze Item 21 financials to see if a mature system is still investing in its brand and infrastructure.
Citations: Not applicable

Possible Fad Business

Low Risk

Explanation

This risk was not identified. The franchise operates in the established industrial, automotive, and maintenance supply industry, which serves a fundamental business-to-business need. This is not a consumer-facing concept based on a fleeting trend, which significantly reduces the risk of the business being a fad with limited long-term viability.

Potential Mitigations

  • A thorough market analysis with your business advisor is always recommended to assess the long-term demand for any franchise's products or services.
  • Discussing the competitive landscape and market stability with your financial advisor can help validate the business concept's longevity.
  • Your attorney can review the franchise agreement for any restrictions that might limit your ability to adapt to future market changes.
Citations: Not applicable

Inexperienced Management

Low Risk

Explanation

This risk was not identified. The executive profiles in Item 2 indicate that the management team possesses extensive experience within the company, its parent, and the relevant industry. Many key personnel have long tenures. This suggests a stable and experienced leadership team, which is a positive factor for a prospective franchisee.

Potential Mitigations

  • Evaluating the backgrounds of key executives in Item 2 is a crucial due diligence step your business advisor can assist with for any franchise.
  • Inquiring with current franchisees about their direct experiences with the management team can provide valuable insight.
  • Your attorney can help you assess if the management team's experience aligns with the support obligations promised in the franchise agreement.
Citations: Not applicable

Private Equity Ownership

Medium Risk

Explanation

Item 1 and Item 2 disclose an ownership structure involving investment firm principals. Private equity ownership can sometimes lead to a focus on short-term returns, which might affect decisions on franchisee support, fees, and long-term brand health. The Franchise Agreement also permits the franchisor to sell the system without your consent, a common feature in such structures that could change the nature of your partnership.

Potential Mitigations

  • It would be beneficial to research the investment firm's reputation and history with other franchise brands with your business advisor.
  • Discuss with your attorney the implications of the franchisor's right to assign the agreement and what that could mean for you if the system is sold.
  • Speaking with franchisees who have been with the system before and after the current ownership took control can offer valuable perspectives.
Citations: Item 1, Item 2, FA § 12.5

Non-Disclosure of Parent Company

Low Risk

Explanation

This risk was not identified. Item 1 clearly outlines the multi-layered parent company structure, and Exhibit E provides audited financial statements for the ultimate parent and guarantor, GradeEight Holdings, LLC. This level of disclosure appears to meet regulatory requirements and provides necessary transparency regarding the entities backing the franchisor.

Potential Mitigations

  • Verifying that the FDD properly discloses all parent companies and provides their financials when required is a key review point for a franchise attorney.
  • An accountant's analysis of a parent company's financials is crucial to understanding the true financial strength of the entity guaranteeing the franchisor's performance.
  • A business advisor can help research the relationships between affiliated companies in any franchise system.
Citations: Not applicable

Predecessor History Issues

Low Risk

Explanation

This risk was not identified. The franchisor states in Item 1 that it has no predecessor. It discloses that its parent company previously granted franchises which were later assigned to it. This structure does not suggest a history of acquiring a troubled system from an outside party, which is the primary concern this risk addresses.

Potential Mitigations

  • For any franchise opportunity, a careful review of Item 1 with your attorney is necessary to understand the company's full history, including any predecessors.
  • If a predecessor is identified, your business advisor can assist in researching its history for any potential red flags.
  • Speaking with long-term franchisees can provide insight into the system's history under any previous ownership or corporate structure.
Citations: Not applicable

Pattern of Litigation

Low Risk

Explanation

This risk was not identified. Item 3 discloses only one recent lawsuit initiated by the franchisor against a franchisee, which appears to be a standard collections matter. There is no disclosed pattern of litigation, particularly no franchisee-initiated lawsuits alleging fraud, misrepresentation, or other systemic issues against the franchisor.

Potential Mitigations

  • A franchise attorney should always be consulted to analyze the nature, volume, and outcomes of any lawsuits disclosed in Item 3.
  • Even with no litigation, it is wise to speak with former franchisees to understand their experiences and reasons for leaving the system.
  • Your business advisor can help you assess whether the disclosed litigation points to broader issues within the franchise relationship.
Citations: Not applicable
2

Disclosure & Representation Risks

Total: 15
4
0
11

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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3

Financial & Fee Risks

Total: 10
1
5
4

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

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4

Legal & Contract Risks

Total: 16
6
6
4

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

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5

Territory & Competition Risks

Total: 5
3
2
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

6

Regulatory & Compliance Risks

Total: 10
3
2
5

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

7

Franchisor Support Risks

Total: 4
1
2
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

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8

Operational Control Risks

Total: 12
3
5
4

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

9

Term & Exit Risks

Total: 18
5
5
8

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

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10

Miscellaneous Risks

Total: 1
1
0
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.