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Poke Bowl United
How much does Poke Bowl United cost?
Initial Investment Range
$224,000 to $641,000
Franchise Fee
$45,000 to $180,000
You will operate a specialty fast-casual restaurant business offering Hawaiian-Japanese style poke bowls and related food and beverage menu items under the Poke Bowl United marks.
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Poke Bowl United April 29, 2025 FDD Risk Analysis
Free FDD Library AI Analysis Date: August 22, 2025
DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.
Franchisor Stability Risks
Start HereDisclosure of Franchisor's Financial Instability
High Risk
Explanation
The franchisor explicitly warns about its financial condition, which is a significant risk. The audited financial statements in Item 21 confirm this, showing a net loss for 2023, very low cash reserves, and no listed liabilities. This financial weakness could potentially impact the ability of Poke Bowl United LLC (Poke Bowl United) to provide promised support, grow the brand, or meet its obligations to you.
Potential Mitigations
- A franchise accountant should meticulously analyze the franchisor's financial statements, including cash flow and all footnotes, to assess its ongoing viability.
- Discuss the company's capitalization and its plans for achieving profitability with your financial advisor before investing.
- Your attorney should investigate if any financial assurances, like a performance bond, are required by your state due to the weak financials.
High Franchisee Turnover
Low Risk
Explanation
This specific risk was not identified in the FDD package. Item 20 data does not show a high rate of franchisee terminations, non-renewals, or other cessations. However, the franchise system is very new, with only two franchised outlets at the end of 2023, so this data has limited predictive value. High turnover is generally a major red flag indicating potential systemic problems.
Potential Mitigations
- Your business advisor can help you analyze turnover data trends as the system matures by reviewing future FDDs.
- Contacting franchisees listed in Item 20, as your attorney might suggest, is a critical step to understand their satisfaction and the system's health.
- An accountant can help calculate the true turnover rate by combining terminations, non-renewals, and other cessations.
Rapid System Growth
Low Risk
Explanation
This specific risk was not identified in the FDD package. The system is new and small, showing minimal growth of one new franchised unit in 2023. Rapid growth can become a risk if a franchisor's support infrastructure cannot keep pace with new unit openings, potentially leading to inadequate training, site selection assistance, and ongoing operational support for all franchisees.
Potential Mitigations
- A business advisor can help you monitor the system's growth rate against the franchisor's expansion of its support staff and resources.
- Asking existing franchisees about the quality and timeliness of support is a prudent step your attorney might recommend.
- It is wise to have an accountant review the franchisor's financial statements in future FDDs to see if capital is being reinvested into support.
New/Unproven Franchise System
High Risk
Explanation
The franchisor explicitly identifies its short operating history as a special risk. Poke Bowl United began offering franchises in mid-2022 and had only two franchised outlets operating at the end of 2023. Investing in a new, unproven system carries higher risks, including the possibilities of an unrefined business model, underdeveloped support systems, and minimal brand recognition, which could impact your potential for success.
Potential Mitigations
- Engage a business advisor to conduct extensive due diligence on the viability of the business model and the experience of its management.
- It is critical to speak with the first few franchisees to learn about their experiences and the level of support they have received.
- Your attorney may be able to negotiate more favorable terms, such as lower fees or enhanced protections, to offset the increased risk.
Possible Fad Business
Medium Risk
Explanation
The business is centered on poke bowls, a food category that has seen a rise in popularity but may be considered a trend rather than a staple like pizza or burgers. Investing in a concept that could be a fad carries the risk that consumer interest may decline over time, potentially affecting long-term sales and profitability even as your long-term contractual obligations remain.
Potential Mitigations
- A business advisor can help you research the long-term market trends for poke and the fast-casual dining sector in your specific area.
- Inquire with the franchisor about their plans for menu innovation and concept evolution to adapt to changing consumer tastes.
- An accountant can assist in creating financial models that account for potential fluctuations in market demand.
Inexperienced Management
Medium Risk
Explanation
The managing members have been with this specific franchisor since 2019 and began franchising this concept in 2022. While Item 2 shows they have experience managing other franchise brands and business ventures, their track record with this particular Poke Bowl United system is limited. The success of a new system is heavily dependent on the direct experience and focus of its leadership team.
Potential Mitigations
- A business advisor can help you vet the management team's specific track record in the food service industry and with their other franchise concepts.
- When speaking with existing franchisees, it is wise to ask about their direct interactions with and the effectiveness of the management team.
- Your attorney could help you understand how management's other business interests might impact their focus on this franchise.
Private Equity Ownership
Low Risk
Explanation
This risk was not identified in the FDD package. Item 1 does not indicate that the franchisor is owned or controlled by a private equity firm. This type of ownership can sometimes lead to a focus on short-term returns over the long-term health of the franchise system, potentially affecting franchisee support and costs.
Potential Mitigations
- It is a good practice to ask your attorney to verify the ownership structure of the franchisor entity.
- Should ownership change in the future, a business advisor can help research the track record of the new owners, particularly if it is a private equity firm.
- Regular communication with other franchisees can provide early warnings about shifts in company philosophy under new ownership.
Non-Disclosure of Parent Company
Low Risk
Explanation
This risk was not identified in the FDD package. Item 1 discloses an affiliate, 5 Boroughs USA, Inc., that owns the trademarks, but does not indicate the franchisor itself has a parent company. Failure to disclose a parent company or its financials, when required, can obscure a complete picture of the franchise system's financial backing and stability.
Potential Mitigations
- Your attorney can help you confirm the corporate structure and identify any controlling entities.
- If a parent entity were involved, your accountant would advise on the importance of reviewing its financial statements for a complete risk assessment.
- Understanding the relationship between all affiliated companies mentioned in Item 1 is a key due diligence step to perform with your advisors.
Predecessor History Issues
Low Risk
Explanation
This risk was not identified in the FDD package. Item 1 states that Poke Bowl United has no predecessors. When a franchisor has predecessors, it is important to review their history for any inherited issues, such as litigation or high franchisee turnover, which could impact the current system.
Potential Mitigations
- Your attorney can help verify the franchisor's statements regarding its history and lack of predecessors.
- A business advisor can assist in researching the history of the brand itself, even if the franchising entity is new.
- Speaking with long-term employees or affiliates, if possible, can sometimes reveal historical context about the business.
Pattern of Litigation
Low Risk
Explanation
This risk was not identified in the FDD package. Item 3 discloses no material litigation involving the franchisor, its predecessors, or its management. A pattern of litigation, particularly claims of fraud or breach of contract brought by franchisees, is a significant red flag that can indicate systemic problems within a franchise.
Potential Mitigations
- It is still prudent to have your attorney conduct an independent search for any litigation not required to be disclosed in the FDD.
- Discussing any legal disputes you are aware of with current and former franchisees can provide valuable context.
- A business advisor can help you assess the nature of any litigation discovered to understand its potential impact on the system.
Disclosure & Representation Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Financial & Fee Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Legal & Contract Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Territory & Competition Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Purchase the complete risk review to see all 102 risks across all 10 categories.
Regulatory & Compliance Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.
Franchisor Support Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Purchase the complete risk review to see all 102 risks across all 10 categories.
Operational Control Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.
Term & Exit Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.
Miscellaneous Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.