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Wyndham Hotels & Resorts

How much does Wyndham Hotels & Resorts cost?

Initial Investment Range

$1,866,109 to $94,642,130

Franchise Fee

$176,150 to $194,550

The franchisee will use the Wyndham system (the “System”) to establish and operate an upscale full-service Wyndham or Wyndham Resort guest lodging facility.

Enjoy our complimentary free risk analysis below

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Wyndham Hotels & Resorts March 31, 2025 FDD Risk Analysis

Free FDD Library AI Analysis Date: August 22, 2025

DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.

1

Franchisor Stability Risks

Start Here
Total: 10
1
0
9

Disclosure of Franchisor's Financial Instability

Low Risk

Explanation

This risk was not identified. The audited financial statements for the guarantor, Wyndham Hotels & Resorts, Inc., are provided in Exhibit D. They show consistent profitability and positive net worth, with no 'going concern' notes or other significant indicators of financial instability. A strong financial position suggests the franchisor has the resources to support its system and obligations. A financially weak franchisor could jeopardize your investment by failing to provide support.

Potential Mitigations

  • An experienced franchise accountant should review the franchisor's financial statements, including all footnotes and the auditor's report.
  • Ask your accountant to analyze financial trends over the past three years to assess the overall health and stability of the parent company.
  • It is prudent to discuss the franchisor's capitalization and debt structure with a financial advisor to understand its long-term viability.
Citations: Item 21, Exhibit D

High Franchisee Turnover

Low Risk

Explanation

This risk was not identified. The data in Item 20's tables for the past three years does not indicate a high rate of franchisee terminations, non-renewals, or other cessations of business. In 2024, only two units ceased operations for other reasons out of a starting base of 47. A low turnover rate can suggest a stable system and a healthier relationship between the franchisor and its franchisees.

Potential Mitigations

  • A discussion with your accountant about the outlet data in Item 20 can help you calculate the effective turnover rate over several years.
  • You should contact a sample of current and former franchisees from the lists in the FDD to discuss their experiences.
  • Your attorney can help you frame questions for former franchisees to understand their reasons for leaving the system.
Citations: Item 20

Rapid System Growth

Low Risk

Explanation

Item 20 data shows the number of franchised hotels grew by over 29% in 2024. While rapid growth can sometimes strain a franchisor's ability to provide support, this risk is considered low here. The franchisor, Wyndham Franchisor, LLC (WDF), is part of a very large, experienced, and well-capitalized public hospitality company (Wyndham Hotels & Resorts, Inc.), which appears to have sufficient resources to manage this level of growth within one of its brands.

Potential Mitigations

  • A conversation with your business advisor can help assess if the franchisor's support infrastructure is keeping pace with its growth.
  • In your discussions with current franchisees, you should inquire about the recent quality and timeliness of the support they receive.
  • Your accountant can analyze the parent company's financials in Item 21 to confirm it has the resources to sustain system growth.
Citations: Item 20, Item 21

New/Unproven Franchise System

Low Risk

Explanation

This risk was not identified. While WDF was formed in 2017, it is part of the long-established Wyndham family of brands. Its predecessor began franchising the Wyndham brand in 2005. The ultimate parent company is a large, publicly-traded hospitality leader with extensive experience. Therefore, the system is well-proven and has a long operating history. An unproven system would present a higher risk of failure due to untested models and support structures.

Potential Mitigations

  • It's wise to have your business advisor review the franchisor's history and its relationship with its parent company as described in Item 1.
  • Ask your attorney to confirm the nature of the guarantee provided by the parent company.
  • You should still speak with long-term franchisees about the evolution and stability of the brand over time.
Citations: Item 1, Item 2, Item 20

Possible Fad Business

Low Risk

Explanation

This risk was not identified. The franchise is for the establishment and operation of an upscale full-service hotel. The hotel and lodging industry is a well-established, long-standing business sector, not a temporary trend or fad. Investing in a fad business carries the risk that consumer interest will decline, potentially harming the long-term viability of your investment, even as your contractual obligations continue.

Potential Mitigations

  • A business advisor can help you research the long-term outlook for the specific segment of the hospitality industry in your target market.
  • It is still important to analyze local market demand and competition for upscale hotels to ensure viability in your specific area.
  • Your financial advisor can help model the business's resilience to typical economic cycles.
Citations: Item 1

Inexperienced Management

Low Risk

Explanation

This risk was not identified. Item 2 of the FDD details the backgrounds of the key management personnel. The executive team has extensive and long-term experience within the Wyndham system and the broader hospitality and franchising industries. Inexperienced management can pose a risk through a lack of understanding of franchisee support needs, poor strategic direction, or underdeveloped operational systems.

Potential Mitigations

  • Even with an experienced team, a discussion with your business advisor about the specific roles and backgrounds of the executives in Item 2 is beneficial.
  • When speaking with franchisees, you can inquire about their direct experiences with the management team's leadership and strategic direction.
  • Your attorney can review any recent management changes for potential shifts in company strategy or focus.
Citations: Item 2

Private Equity Ownership

Low Risk

Explanation

This risk was not identified. Item 1 indicates the ultimate parent company, Wyndham Hotels & Resorts, Inc., is a publicly-traded company, not one owned by a private equity firm. Private equity ownership can sometimes introduce risks related to short-term investment horizons, which may lead to cost-cutting in franchisee support or pressure to increase fees to maximize returns before selling the company.

Potential Mitigations

  • Your attorney should always verify the ownership structure described in Item 1 of the FDD.
  • Engaging a business advisor to research the franchisor's parent company can provide insight into its business strategy and history.
  • You can ask current franchisees about any recent changes in ownership and the impact on their business.
Citations: Item 1

Non-Disclosure of Parent Company

Low Risk

Explanation

This risk was not identified. Item 1 clearly outlines the multi-layered corporate structure, identifying Wyndham Hotels & Resorts, Inc. as the ultimate parent company. Furthermore, Item 21 and Exhibit D provide the audited financial statements for this parent company, which also guarantees the franchisor's performance. Failing to disclose a parent company or provide its financials when required can obscure the true financial backing and stability of the franchisor.

Potential Mitigations

  • Have your attorney review the corporate structure in Item 1 and the parent guaranty in Exhibit D to understand the relationships and obligations.
  • An accountant's review of the provided parent company financials is crucial for a complete due diligence process.
  • You should confirm with the franchisor that there are no other undisclosed entities that exert material control over the system.
Citations: Item 1, Item 21, Exhibit D

Predecessor History Issues

Low Risk

Explanation

This risk was not identified. Item 1 discloses the franchisor's predecessor and its history. Items 3 and 4 disclose the litigation and bankruptcy history for the current franchisor and its predecessor. There is no indication that negative historical information has been hidden or obscured. Full disclosure of a predecessor's history is important for you to understand any inherited systemic issues, past disputes, or brand challenges.

Potential Mitigations

  • Your attorney should carefully review the information about predecessors in the FDD to ensure it appears complete.
  • Consider asking long-tenured franchisees about their experience with any predecessor entities to get a fuller picture of the system's history.
  • A business advisor can help you research public information about any named predecessors for additional context.
Citations: Item 1, Item 3, Item 4

Pattern of Litigation

High Risk

Explanation

Item 3 discloses several significant litigation cases involving the franchisor's parent company, including two pending class-action antitrust lawsuits related to alleged price-fixing through revenue management software. It also notes a pending case where a franchisee has filed counterclaims alleging fraud and breach of contract. While a company of this size will face lawsuits, a pattern of litigation, particularly involving antitrust or fraud allegations, may indicate systemic issues or an adversarial relationship with third parties.

Potential Mitigations

  • A franchise attorney's review of all litigation disclosed in Item 3 is critical to understanding the nature and potential impact of these legal disputes.
  • You should ask the franchisor for more details on the allegations and their perspective on the pending lawsuits.
  • Consider the potential for system-wide disruption or negative publicity resulting from this litigation with your business advisor.
Citations: Item 3
2

Disclosure & Representation Risks

Total: 15
5
2
8

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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3

Financial & Fee Risks

Total: 10
4
4
2

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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4

Legal & Contract Risks

Total: 16
6
2
8

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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5

Territory & Competition Risks

Total: 5
3
1
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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6

Regulatory & Compliance Risks

Total: 10
4
3
3

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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7

Franchisor Support Risks

Total: 4
1
3
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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8

Operational Control Risks

Total: 12
4
4
4

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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9

Term & Exit Risks

Total: 18
8
6
4

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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10

Miscellaneous Risks

Total: 1
1
0
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis