Freedom Boat Club Logo

Freedom Boat Club

Initial Investment Range

$223,500 to $502,500

Franchise Fee

$50,000 to $365,000

Freedom Boat Club businesses provide a membership-only boat club that offers its members the usage of boats at individual locations for designated time periods within a designated territory based on an entry fee and monthly dues.

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Freedom Boat Club April 14, 2025 FDD Risk Analysis

Free FDD Library AI Analysis Date: July 16, 2025

DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.

1

Franchisor Stability Risks

Start Here
Total: 10
1
3
6

Disclosure of Franchisor's Financial Instability

Low Risk

Explanation

The franchisor's audited financial statements show significant profitability and positive member's equity. However, the balance sheet also indicates substantial inter-company loans with its parent, Brunswick Corporation, with a large 'Due from related parties' asset. While FFS appears financially sound on its own, its operational cash flow may be closely tied to its parent company's financial management. This financial entanglement could create dependencies that are not immediately apparent from the standalone statements.

Potential Mitigations

  • Your accountant should analyze the financial statements, including the notes on related party transactions, to assess the franchisor's reliance on its parent company.
  • Discuss the nature and terms of the inter-company loans with a financial advisor to understand potential impacts on the franchisor's operational independence.
  • It is wise to ask the franchisor about the health of its parent company, Brunswick Corporation, and how that relationship supports the franchise system.
Citations: Item 21, Exhibit D

High Franchisee Turnover

High Risk

Explanation

Item 20 data for 2024 reveals a potentially concerning rate of franchisee exits. During that year, 30 franchises left the system through being reacquired by the franchisor (13) or ceasing operations for other reasons (17). Based on a starting count of 266 franchised outlets, this represents an annual negative turnover rate of approximately 11.2%. An exit rate above 10% can be an indicator of potential systemic issues or franchisee dissatisfaction.

Potential Mitigations

  • A thorough review of the Item 20 tables with your business advisor is critical to understanding the rate and reasons for franchisee exits.
  • You should contact a significant number of former franchisees listed in Exhibit F to discuss their experiences and reasons for leaving the system.
  • Engaging an attorney to help you formulate questions for former franchisees can provide deeper insights into the high turnover rate.
Citations: Item 20

Rapid System Growth

Medium Risk

Explanation

The FDD shows significant growth in company-owned outlets, which increased from 57 to 139 over the last three years, while the number of franchised outlets grew more slowly. While the franchisor appears financially stable, this strategic shift towards corporate ownership could potentially impact the allocation of resources and support available to franchisees over the long term. You should be aware of this trend in the system's composition.

Potential Mitigations

  • Discuss the franchisor's long-term strategy regarding corporate vs. franchised locations with a business advisor.
  • Inquire with current franchisees about any perceived changes in the level or quality of support as the number of corporate stores has grown.
  • Your accountant should review how the growth in corporate stores impacts the franchisor's overall financial health and revenue streams.
Citations: Item 20, Item 21, Exhibit D

New/Unproven Franchise System

Low Risk

Explanation

This specific risk was not identified in the FDD Package. Freedom Boat Club began franchising in 2011 and was acquired by Brunswick Corporation in 2019, indicating a relatively established system with experienced corporate backing. An unproven system is a risk because it may lack refined operational procedures, brand recognition, and a history of franchisee success, which can make it a speculative investment. Always verify the franchisor's history and experience.

Potential Mitigations

  • When evaluating any franchise, it is prudent to have a business advisor help you research the franchisor’s history and the track record of its management team.
  • Consulting with the earliest franchisees in a system can provide valuable insight into its evolution and the stability of its business model.
  • An attorney can help you assess the risks associated with a newer or less experienced franchisor and negotiate for more protective terms.
Citations: Item 1, Item 2, Item 20

Possible Fad Business

Low Risk

Explanation

This specific risk was not identified in the FDD Package. The business model, a membership-based boat club, has been in operation since 1989 and represents a niche in the recreational marine industry. However, any business tied to discretionary consumer spending can be vulnerable to economic shifts. A 'fad' business carries the risk that its popularity may be short-lived, potentially leaving you with a worthless business and long-term contractual obligations after consumer interest fades.

Potential Mitigations

  • Engage a business advisor to research the long-term market trends for shared-access recreational assets to gauge the sustainability of the business model.
  • It is wise to assess the company's plans for innovation and adaptation to shifting consumer preferences or economic conditions.
  • An accountant can help you model the financial impact of potential downturns in discretionary spending on your business's viability.
Citations: Item 1

Inexperienced Management

Low Risk

Explanation

This specific risk was not identified in the FDD Package. The key personnel listed in Item 2 appear to have significant experience within the marine industry and with the parent company, Brunswick Corporation. Inexperienced management can be a risk because it may lead to poor strategic decisions, inadequate franchisee support, and an inability to navigate industry challenges, which could jeopardize your investment. Always scrutinize the background of the executive team.

Potential Mitigations

  • A business advisor can assist in researching the professional backgrounds of the franchisor's key management personnel.
  • When conducting due diligence, it is important to ask current franchisees about the competence and responsiveness of the leadership team.
  • An attorney should be consulted if management lacks significant experience in either the specific industry or in franchising.
Citations: Item 2

Private Equity Ownership

Medium Risk

Explanation

The franchisor is a subsidiary of Brunswick Corporation, a publicly-traded company, which is similar in nature to private equity ownership in terms of focus on shareholder returns. Brunswick and its affiliates are also the primary and, in some cases, exclusive suppliers of boats and engines. This creates a risk that decisions about fees, supplier pricing, and system changes could prioritize corporate financial goals over the long-term health of individual franchisees.

Potential Mitigations

  • Your business advisor should help you research Brunswick Corporation's reputation and its management of other subsidiary brands.
  • It is important to discuss with current franchisees how the parent company's ownership has impacted operations, support, and costs.
  • Your attorney should review any clauses in the Franchise Agreement that allow the franchisor to be sold or assigned without your consent.
Citations: Item 1, Item 8, Item 17

Non-Disclosure of Parent Company

Low Risk

Explanation

This specific risk was not identified in the FDD Package. The franchisor discloses its parent, Brunswick Corporation, and provides its own audited financial statements. Failure to disclose a parent company or its financials when the parent guarantees performance or is the primary source of the franchisor's financial stability can hide significant risks. It may obscure the true financial health and resources backing the franchise system, preventing a fully informed investment decision.

Potential Mitigations

  • An attorney can help verify the franchisor's corporate structure and determine if parent company financial disclosures are required but missing.
  • When a parent company's financials are provided, your accountant should review them as carefully as the franchisor's own statements.
  • A business advisor can help investigate the parent company's reputation and financial stability through public records.
Citations: Item 1, Item 21, Exhibit D

Predecessor History Issues

Low Risk

Explanation

This specific risk was not identified in the FDD Package. The franchisor discloses one predecessor, Freedom Franchise Sales LLC, and provides context on the transition. Inadequate disclosure of a predecessor's history can obscure past issues like high failure rates or litigation. This prevents you from seeing a complete picture of the system's historical challenges, which could be inherited by the current franchisor and ultimately affect your business.

Potential Mitigations

  • Your attorney should carefully analyze all information related to predecessors in Items 1, 3, and 4.
  • It is wise to ask long-tenured franchisees about their experience under any prior ownership or management structure.
  • A business advisor can help you conduct independent research on a predecessor's business reputation and history.
Citations: Item 1

Pattern of Litigation

Medium Risk

Explanation

Item 3 discloses a past lawsuit filed by a former franchisee against the franchisor and its parent, alleging deceptive trade practices, fraudulent inducement, and other claims. The case was settled for a total of $700,000, with $52,000 attributed to the litigation claims and the remainder to buying out purchase options. While this is a single disclosed case, the nature of the allegations is serious and the settlement amount is significant, which could indicate potential issues in the franchise sales or relationship process.

Potential Mitigations

  • Your attorney must carefully review the details of any litigation disclosed in Item 3, including the specific allegations and the terms of the settlement.
  • It may be prudent to ask your attorney if independent research into the court records of the case could provide additional useful context.
  • You should treat any past litigation involving claims of fraud or misrepresentation as a significant point for due diligence and discussion.
Citations: Item 3
2

Disclosure & Representation Risks

Total: 15
4
0
11

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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3

Financial & Fee Risks

Total: 10
3
5
2

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

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4

Legal & Contract Risks

Total: 16
6
6
4

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

5

Territory & Competition Risks

Total: 5
1
3
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

6

Regulatory & Compliance Risks

Total: 10
5
4
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

7

Franchisor Support Risks

Total: 4
1
3
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

8

Operational Control Risks

Total: 12
3
7
2

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

9

Term & Exit Risks

Total: 18
9
9
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

10

Miscellaneous Risks

Total: 2
2
0
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.