
Buffalo Wild Wings GO
Initial Investment Range
$564,345 to $1,186,320
Franchise Fee
$30,000 to $228,400
You will operate a Buffalo Wild Wings GO® Restaurant featuring chicken wings and other food and beverage products primarily for off-premises consumption.
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Buffalo Wild Wings GO March 27, 2025 FDD Risk Analysis
Free FDD Library AI Analysis Date: July 16, 2025
DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.
Franchisor Stability Risks
Start HereDisclosure of Franchisor's Financial Instability
High Risk
Explanation
The franchisor explicitly warns in its "Special Risks to Consider" section that the guarantor's financial condition, as shown in Item 21, "calls into question its financial ability to provide services and support to you." This is a direct statement from the company about a potential inability to fulfill its obligations, representing a fundamental risk to your investment and operational support. This is a major red flag that requires thorough investigation.
Potential Mitigations
- An experienced franchise accountant must perform a detailed analysis of the guarantor's financial statements and all footnotes to independently assess its stability.
- Discussing the specific nature of this disclosed financial risk with the franchisor's executives is crucial for understanding its potential impact.
- Your franchise attorney should investigate if any financial assurance, such as a bond or escrow, is required by state regulators due to this condition.
High Franchisee Turnover
Low Risk
Explanation
This risk was not identified in the FDD package. Item 20 data shows the BWW-GO system is new and growing rapidly, with very few cessations and no reported terminations or non-renewals. In franchising, high franchisee turnover can be a significant red flag, often indicating systemic problems like a lack of profitability, poor site selection, or inadequate support from the franchisor, all of which could negatively impact your potential for success.
Potential Mitigations
- Speaking with a range of current and former franchisees listed in the FDD is a valuable way to understand their satisfaction and reasons for leaving.
- Engaging a business advisor can help you analyze the Item 20 data for any concerning trends as the system matures.
- An accountant should help you review the franchisor's financials to see if they can support the growing system.
Rapid System Growth
High Risk
Explanation
The system is experiencing extremely rapid growth, expanding from 4 to 90 franchised outlets in two years, with another 45 agreements signed for future openings as noted in Item 20. The franchisor also explicitly flags "Unopened Franchises" as a special risk. Such rapid expansion could strain the franchisor's ability to provide adequate site selection guidance, training, and ongoing operational support to all franchisees, potentially diluting the quality of service you receive.
Potential Mitigations
- It is critical to interview a broad range of existing franchisees, especially recent openers, about the quality and timeliness of support.
- Your business advisor should help you question the franchisor directly about its specific plans for scaling its support infrastructure to match this growth.
- A detailed review of the franchisor's financials with your accountant can help assess if it has the resources to support this expansion.
New/Unproven Franchise System
High Risk
Explanation
The BWW-GO concept is very new, with franchise offerings beginning in late 2020. The Washington state addendum explicitly discloses a "Short Operating History" as a special risk, stating the franchise is likely a "riskier investment than a franchise with a brand and concept with a longer operating history." This lack of a long track record increases the risk associated with the business model's long-term viability and profitability, as well as brand recognition.
Potential Mitigations
- Your attorney should advise on the implications of investing in a system with such a limited operating history.
- A business advisor can help you conduct extensive due diligence on the performance and challenges of the earliest BWW-GO locations.
- An accountant should scrutinize the parent company's financials to assess its commitment and ability to support this new venture.
Possible Fad Business
Medium Risk
Explanation
The business focuses on chicken wings for off-premises consumption, a very popular and competitive market segment that has seen rapid growth recently. While the core product is established, the long-term viability of this specific "GO" model versus traditional restaurants or other "ghost kitchen" concepts presents some uncertainty. You must assess if demand for this specific format is sustainable beyond current trends, as your contractual obligations will continue even if consumer preferences shift.
Potential Mitigations
- Engaging a business advisor to analyze the long-term market trends for quick-service, delivery-focused restaurant concepts is recommended.
- You should evaluate the franchisor's plans for menu innovation and concept adaptation to maintain future competitiveness.
- Investigating the local competition for similar food delivery and takeout options could provide insight into market saturation.
Inexperienced Management
Low Risk
Explanation
This risk was not identified. Item 2 of the FDD shows that the management team is composed of executives with extensive experience within Inspire Brands and its various large, established franchise systems like Buffalo Wild Wings, Dunkin', and Arby's. In franchising, inexperienced management can pose a significant risk, as they may lack the expertise to provide adequate support and strategic direction for a new or growing system.
Potential Mitigations
- It is still prudent to review the biographical details in Item 2 with a business advisor to understand the management team's specific roles.
- When speaking with current franchisees, you can inquire about their direct experiences with the management team's competence and support.
- Legal counsel can help you verify the corporate structure and the relationship between the brand's management and the parent company.
Private Equity Ownership
Medium Risk
Explanation
The franchisor is part of the Inspire Brands portfolio, which is managed by private equity firm Roark Capital. This ownership structure could lead to strategies that prioritize short-term investor returns, such as increasing fees or cutting franchisee support. The Franchise Agreement also permits the franchisor to sell the entire system to another company without your consent. This could result in a new owner with a different operational philosophy or less experience in franchising.
Potential Mitigations
- Your business advisor can help you research Roark Capital's track record with its other franchise brands.
- Inquiring with current franchisees about any changes in support, fees, or culture since the acquisition by Inspire Brands is advisable.
- Having your attorney explain the implications of the franchisor's unrestricted right to assign the franchise agreement is important.
Non-Disclosure of Parent Company
Low Risk
Explanation
This risk was not identified. The FDD clearly discloses the relationship with its parent companies, Buffalo Wild Wings, Inc. and Inspire Brands, Inc., and includes the parent's audited financial statements and a guarantee of performance. In some franchise systems, a failure to disclose a controlling parent or its financials can obscure the true financial backing and stability of the franchisor, creating hidden risks for the franchisee.
Potential Mitigations
- It is always good practice for your attorney to verify the corporate structure and the legal entities involved in the franchise offer.
- An accountant should confirm that the financial statements provided are for the correct entity and meet all disclosure requirements.
- Your business advisor can help you understand the roles and influence of the different parent and affiliate companies.
Predecessor History Issues
Low Risk
Explanation
This risk was not identified, as the franchisor states in Item 1 that it has no predecessors for the BWW-GO system. When a franchise system has been acquired from a previous owner, it is crucial to review the predecessor's history for any signs of trouble, such as high franchisee turnover or litigation, as these issues could carry over to the new ownership and affect your business.
Potential Mitigations
- You should always confirm with your attorney that the "no predecessor" statement is accurate based on the FDD's description of the business history.
- A business advisor can help you research the history of the parent brand, Buffalo Wild Wings, to understand its general track record.
- When speaking with franchisees, it can be useful to ask about the history of the brand and concept to uncover any unstated lineage.
Pattern of Litigation
Low Risk
Explanation
Item 3 discloses two settled consumer class-action lawsuits and one pending consumer class-action. It does not, however, disclose any litigation initiated by franchisees against the franchisor alleging fraud, misrepresentation, or breach of contract. While any litigation warrants review, the absence of franchisee-initiated lawsuits against BWW International for this concept is a positive sign. A pattern of such suits against a franchisor would be a major red flag.
Potential Mitigations
- Your franchise attorney should review the details of the disclosed litigation to assess any potential impact on the business operations or brand reputation.
- You can ask the franchisor for more context on the consumer lawsuits and the business practices that were involved.
- It is valuable to discuss with current franchisees whether they are aware of any significant or systemic disputes within the franchise system.
Disclosure & Representation Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Financial & Fee Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Legal & Contract Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Territory & Competition Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Regulatory & Compliance Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Franchisor Support Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Operational Control Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.
Term & Exit Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.
Miscellaneous Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.