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How much does On The Hook Fish And Chips cost?
Initial Investment Range
$359,360 to $1,062,000
Franchise Fee
$43,000 to $58,000
You will operate food trucks that offer line-caught wild Alaskan cod fish and chips.
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On The Hook Fish And Chips March 19, 2025 FDD Risk Analysis
Free FDD Library AI Analysis Date: August 22, 2025
DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.
Franchisor Stability Risks
Start HereDisclosure of Franchisor's Financial Instability
High Risk
Explanation
OTH Franchising LLC (OTH) explicitly warns in the "Special Risks" section that its financial condition raises questions about its ability to provide support. This is a significant warning, suggesting potential instability despite the financial statements showing initial profitability for the new entity. A new franchisor's heavy reliance on initial franchise fees over a stable, long-term royalty stream can be a cause for concern about its sustainability.
Potential Mitigations
- Engaging an experienced franchise accountant is essential to thoroughly analyze the franchisor's financial statements, including all footnotes and revenue sources.
- Your attorney should investigate the financial assurance requirements mentioned in state addenda (Illinois, Minnesota, Washington) to understand what protections they offer.
- A business advisor can help you assess if the franchisor has sufficient capital to meet its support obligations as the system grows.
High Franchisee Turnover
Low Risk
Explanation
This specific risk was not identified in the FDD Package. Item 20 data shows the franchise system is new, with franchisees only beginning operations in 2024, so there is no history of turnover yet. High franchisee turnover in an established system can be a major warning sign of underlying problems, such as lack of profitability or poor franchisor support.
Potential Mitigations
- A business advisor can help you evaluate the business model's long-term viability, which may influence future turnover rates.
- It is advisable to contact the initial franchisees listed in Exhibit F to gauge their early satisfaction and future intentions.
- Your attorney can help you understand your rights and obligations regarding contract renewal and transfer, which are factors in turnover.
Rapid System Growth
Low Risk
Explanation
This risk was not identified in the FDD package. The growth detailed in Item 20, from zero to three franchised outlets with three more projected, appears controlled for a new system. Unchecked rapid growth can strain a franchisor's ability to provide adequate support, but that does not appear to be the case here.
Potential Mitigations
- Engaging a business advisor to discuss the franchisor's plans for scaling its support infrastructure as the system grows is a prudent step.
- Speaking with the first few franchisees listed in Exhibit F can provide insight into the current quality of support.
- Your accountant can review the franchisor's financial capacity in Item 21 to support future growth.
New/Unproven Franchise System
High Risk
Explanation
OTH is a new entity, formed in January 2024, and explicitly flags its "Short Operating History" as a special risk. While affiliated companies have operated since 2016, the franchise system itself is unproven. Investing in a new system carries higher intrinsic risk regarding the viability of the business model, brand recognition, and the adequacy of its support structures. This lack of a track record for the franchising operation itself is a primary risk factor.
Potential Mitigations
- A business advisor should help you conduct extensive due diligence on the affiliate's operational history and the management team's experience.
- Contacting the very first franchisees listed in Exhibit F is crucial to understand their initial experiences with the new system.
- Having your accountant thoroughly vet the franchisor's capitalization and financial projections is essential to gauge stability.
Possible Fad Business
Low Risk
Explanation
This risk was not identified. The concept, "fish and chips," is a traditional and enduring food item, not a short-term trend. While the food truck model is modern, it has become an established segment of the foodservice industry. The business does not appear to be based on a fad with limited long-term viability.
Potential Mitigations
- It is still valuable to have a business advisor help you research the long-term outlook for the food truck industry in your specific market.
- You should assess local consumer demand and competition for this type of quick-service food offering.
- Your accountant can help you model the financial sustainability of the business, considering potential shifts in consumer tastes.
Inexperienced Management
Low Risk
Explanation
This risk does not appear to be present. Item 2 indicates that the key management personnel have several years of direct, hands-on experience operating the "On the Hook Fish and Chips" business through affiliate companies. This relevant industry and brand-specific experience is a positive factor, even though the franchising entity itself is new.
Potential Mitigations
- When interviewing current franchisees, it is wise to ask about their direct experiences with the management team's support and guidance.
- A business advisor can help you assess whether the management team's operational experience translates effectively to franchise system support.
- During your own interactions, you should evaluate the professionalism and knowledge of the management team.
Private Equity Ownership
Low Risk
Explanation
This risk was not identified in the FDD Package. Item 1 describes the parent company as Ocean 5 Enterprises, LLC, and Item 2 details a management team that appears to be comprised of founders and long-term employees. There is no indication of ownership by a private equity firm, which can sometimes introduce risks related to short-term profit motives.
Potential Mitigations
- Your attorney can help you verify the ownership structure of the franchisor and its parent company through public records.
- It is beneficial to ask the franchisor about their long-term vision for the company to gauge their commitment to brand health.
- A business advisor can help you understand the potential implications of any future sale of the franchise system.
Non-Disclosure of Parent Company
Medium Risk
Explanation
Item 1 discloses a parent company and several affiliates that are integral to the system, including serving as sole suppliers of key products. However, the FDD does not include financial statements for these entities. Given that the franchisor is a new company with a limited financial history and an explicit financial condition warning, the inability to assess the financial health of its parent and key affiliates presents a risk to the stability of your supply chain and overall system support.
Potential Mitigations
- Your attorney should inquire why parent company financial statements are not included, as they may be critical for assessing system stability.
- An accountant's review is crucial to determine if the franchisor entity appears sufficiently capitalized on its own, or if it is wholly dependent on its affiliates.
- Discussing the financial relationship between the franchisor and its affiliates with a business advisor is important for risk assessment.
Predecessor History Issues
Low Risk
Explanation
This risk is not present, as Item 1 of the FDD explicitly states that the franchisor has no legal predecessor. The franchise system is being launched by a new entity, although it is affiliated with companies that have been operating the business concept for several years. There is no disclosed history of issues from a prior franchising entity.
Potential Mitigations
- A business advisor should still help you investigate the operational history and reputation of the affiliate companies that have been running the business.
- Your attorney can confirm the corporate history and verify the "no predecessor" statement.
- Speaking with long-term employees or managers of the affiliate operations could provide valuable historical context.
Pattern of Litigation
Low Risk
Explanation
This risk was not identified in the FDD package. Item 3 states that there is no litigation that requires disclosure. The absence of a history of lawsuits, particularly those involving claims of fraud or breach of contract from other franchisees, is a positive indicator, though not a guarantee of future performance or conduct.
Potential Mitigations
- Your attorney can conduct a public records search to independently verify the absence of significant litigation against the franchisor or its affiliates.
- Asking current franchisees about any disputes, even those not rising to the level of litigation, can provide valuable insight.
- Understanding the dispute resolution process outlined in the Franchise Agreement with your attorney is important for any future disagreements.
Disclosure & Representation Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Financial & Fee Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Legal & Contract Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Territory & Competition Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Regulatory & Compliance Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Franchisor Support Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Operational Control Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Term & Exit Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Miscellaneous Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems