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How much does Schmizza cost?
Initial Investment Range
$203,500 to $591,500
Franchise Fee
$39,000 to $61,500
The franchise will offer a limited menu of pizza and other food and beverage products.
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Schmizza March 15, 2025 FDD Risk Analysis
Free FDD Library AI Analysis Date: August 22, 2025
DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.
Franchisor Stability Risks
Start HereDisclosure of Franchisor's Financial Instability
High Risk
Explanation
The franchisor explicitly warns of its financial condition. The audited 2024 financial statements confirm this risk, showing a negative net worth (stockholders' deficit) of over $95,000 and a net loss of over $108,000 for the year. This follows a significant loss in 2023. Such financial weakness could potentially impair the franchisor's ability to provide support, grow the brand, or even remain in business, creating significant risk for your investment.
Potential Mitigations
- Have an experienced franchise accountant thoroughly review the franchisor's financial statements, including all footnotes and year-over-year trends.
- You and your business advisor should question the franchisor about their plans to address the ongoing losses and negative equity.
- Your attorney should confirm if any state financial assurances, like a bond or escrow, are required due to this financial condition.
High Franchisee Turnover
High Risk
Explanation
Item 20 data reveals a shrinking franchise system and a pattern of franchisee turnover. Over the past three years, the number of franchised outlets has declined from 21 to 16. The data shows a combination of terminations and units ceasing operations. This high rate of turnover may indicate systemic problems, such as issues with profitability, franchisee dissatisfaction, or a challenging business model, which represents a significant risk to your potential success.
Potential Mitigations
- Speaking with a significant number of former franchisees listed in Item 20 is essential to understand why they left the system.
- Your accountant should help you analyze the turnover data to calculate the annual churn rate and assess its impact on system stability.
- A business advisor can help you weigh the risks of joining a shrinking system with a history of unit closures.
Rapid System Growth
Low Risk
Explanation
This risk was not identified in the FDD package. Rapid system growth can strain a franchisor's ability to provide adequate support. If a franchisor expands too quickly without scaling its support infrastructure, new and existing franchisees may suffer from a lack of training, site selection assistance, and operational guidance, even while they continue to pay full royalties.
Potential Mitigations
- It is prudent to ask the franchisor about their growth plans and the concurrent scaling of their support staff.
- A business advisor can help you evaluate if the franchisor's infrastructure appears robust enough to handle its projected growth.
- Discussing the quality and timeliness of support with a range of existing franchisees, both new and tenured, is a key due diligence step.
New/Unproven Franchise System
Low Risk
Explanation
The Schmizza concept was founded in 1993 and the current franchisor entity was formed in 2001, indicating a long operational history. Item 2 shows that key executives have many years of experience with the brand and in the industry. The system is established, not new or unproven. Therefore, this specific risk is not present.
Potential Mitigations
- When evaluating any franchise, it is wise to have a business advisor help you assess the depth of the management team's experience in both the specific industry and in franchising.
- An accountant's review of the financial statements can help determine if the company has sufficient capital and a history of profitability.
- Your attorney can help you understand the risks associated with an emerging brand versus an established one.
Possible Fad Business
Low Risk
Explanation
This risk was not identified in the FDD package. Pizza restaurants are a well-established and mature industry, not typically considered a fad. However, any business concept can be subject to changing consumer tastes. It is important to assess if the brand has demonstrated an ability to evolve and stay relevant over time.
Potential Mitigations
- Engaging a business advisor to research long-term market trends for the specific industry can help assess its stability.
- It's beneficial to ask the franchisor about their history of innovation and plans for future menu and concept development.
- With your accountant, analyze how the business might perform during different economic cycles to gauge its resilience.
Inexperienced Management
Low Risk
Explanation
This risk was not identified in the FDD package. Item 2 indicates that the key executives, including the Chairman/CEO and Director of Store Operations, have extensive, long-term experience with the Schmizza brand, its affiliates, and the pizza industry, in some cases dating back to the concept's founding in 1993. This suggests an experienced management team is in place.
Potential Mitigations
- A thorough review of the management team's biographies in Item 2 with a business advisor is a crucial step in due diligence.
- Asking existing franchisees about their direct experiences with the management team can provide valuable insight into their competence and support.
- Your attorney can help you frame questions to the franchisor about their team's specific experience in supporting franchisees.
Private Equity Ownership
Low Risk
Explanation
This risk was not identified in the FDD package. Item 1 and Item 2 do not indicate that the franchisor is owned or controlled by a private equity firm. The ownership appears to be held by individuals involved in the business long-term. Therefore, the specific risks associated with a PE firm's potentially short-term investment horizon do not appear to be present.
Potential Mitigations
- Should you encounter a PE-owned franchisor, have a business advisor help you research the firm's history with other franchise brands.
- Your attorney should analyze the transferability clauses in the Franchise Agreement to see if the system can be sold without your consent.
- It is wise to ask franchisees of a PE-owned brand what changes have occurred since the acquisition.
Non-Disclosure of Parent Company
Medium Risk
Explanation
Item 1 discloses an affiliate relationship with Figaro's Italian Pizza, Inc., which shares some management and the same business address. However, the FDD does not present Figaro's financial statements or a parent company guarantee. While Schmizza's own financials are provided, the stability and influence of this key affiliate, which provides services to Schmizza, remain partially obscured without its financials.
Potential Mitigations
- Your accountant should review the provided financials and the 'Related Party Transactions' note for insight into the fiscal relationship with the affiliate.
- Consulting your attorney is important to understand the legal and operational dependencies between the franchisor and its affiliates.
- A business advisor can help you assess the potential risks of the franchisor relying on an affiliate for key services.
Predecessor History Issues
Low Risk
Explanation
This risk was not identified in the FDD package. Item 1 describes the history of the concept, including its original founding and the formation of the current franchisor entity, but it does not list any legal predecessors from which it acquired the system's assets. Therefore, risks associated with a hidden or negative predecessor history do not appear to be present.
Potential Mitigations
- When evaluating a franchise, having your attorney carefully review the predecessor history in Item 1 is a key due diligence step.
- If a predecessor is listed, a business advisor can help you research that entity's public record and reputation.
- Contacting long-term franchisees to ask about their experience under any previous ownership is always recommended.
Pattern of Litigation
Low Risk
Explanation
This risk was not identified in the FDD package. Item 3 states, "No litigation is required to be disclosed in this Item." This indicates there is no recent history of the type of litigation involving claims of fraud, misrepresentation, or franchise law violations that would signal a pattern of disputes with franchisees. This lack of disclosed litigation is a positive factor.
Potential Mitigations
- Although no litigation is disclosed, you can still perform independent online searches for the franchisor's name to see if any public complaints or news stories exist.
- Your attorney can advise on how to interpret Item 3 disclosures in any FDD you review.
- Discussing the franchisor's relationship with its franchisees during due diligence calls can provide further context.
Disclosure & Representation Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Financial & Fee Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Legal & Contract Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Territory & Competition Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Regulatory & Compliance Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Franchisor Support Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Operational Control Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Term & Exit Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Miscellaneous Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems