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Wisdom Senior Care

How much does Wisdom Senior Care cost?

Initial Investment Range

$72,890 to $91,900

Franchise Fee

$51,200

Wisdom Senior Care is a business offering 24-hour, senior in-home care and support services, including companionship, personal care needs, dementia/Alzheimer’s care, geriatric care, home management and transportation.

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Wisdom Senior Care April 30, 2025 FDD Risk Analysis

Free FDD Library AI Analysis Date: August 22, 2025

DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.

1

Franchisor Stability Risks

Start Here
Total: 10
3
0
7

Disclosure of Franchisor's Financial Instability

High Risk

Explanation

The franchisor explicitly warns that its financial condition calls into question its ability to support you. The audited financial statements in Item 21 confirm this, showing a significant and growing member's deficit (negative net worth) of over $240,000 as of year-end 2024. This raises serious concerns about the franchisor's long-term viability and capacity to fulfill its obligations, a risk also flagged in a state-specific addendum.

Potential Mitigations

  • A franchise accountant must thoroughly analyze the franchisor's financial statements, including the liquidity notes and cash flow trends.
  • Your attorney should investigate the nature of the member's commitment to fund operations and determine if it is a legally binding guarantee.
  • Engaging a business advisor to create a contingency plan in case of reduced franchisor support is a crucial step.
Citations: Page 4, Item 21, Exhibit A, Exhibit D

High Franchisee Turnover

High Risk

Explanation

The data in Item 20 reveals a pattern of franchisee outlets leaving the system. Over the past three years, franchises have been terminated, reacquired by the franchisor, or have ceased operations. For a system with a small number of units, the rate of outlets exiting is notable and may suggest underlying issues with the business model, profitability, or franchisor support, which warrants further investigation by contacting former franchisees.

Potential Mitigations

  • It is critical to contact former franchisees listed in Item 20 to understand their reasons for leaving the system.
  • An accountant should help you calculate the effective annual turnover rate and compare it to any available industry benchmarks.
  • A discussion with your attorney is important to frame appropriate questions for both current and former franchisees.
Citations: Item 19, Item 20

Rapid System Growth

Low Risk

Explanation

This risk was not identified. The franchise system is small and the data in Item 20 does not indicate a rate of growth that would typically strain a franchisor's support capabilities. In general, however, rapid expansion can be a concern if it outpaces the franchisor's ability to provide adequate training and ongoing assistance to all franchisees.

Potential Mitigations

  • When evaluating any franchise, your business advisor should assess whether the franchisor's support infrastructure is scalable.
  • It's wise to ask current franchisees about the quality and timeliness of support they receive from the corporate office.
  • Your accountant can analyze the franchisor's financial statements to see if they are reinvesting in support systems.
Citations: Not applicable

New/Unproven Franchise System

High Risk

Explanation

While the franchisor has been offering franchises for over eight years, the system remains very small with only 11 operating units as of year-end 2024, as shown in Item 20. This slow growth, combined with the financial instability disclosed in Item 21, suggests the franchise system may be unproven or struggling to gain market traction, which could impact brand recognition and long-term viability.

Potential Mitigations

  • A business advisor should help you conduct extensive due diligence on the brand's market position and competitive advantages.
  • It is crucial to speak with a significant number of the current franchisees to understand their performance and satisfaction levels.
  • Your accountant should help you develop very conservative financial projections given the system's small size and slow growth.
Citations: Item 1, Item 20, Item 21

Possible Fad Business

Low Risk

Explanation

This risk was not identified. The business model of providing senior in-home care is part of a well-established and growing industry, not a short-term trend or fad. Generally, investing in a fad business is risky because consumer interest can quickly decline, leaving you with a long-term contract for a business with waning demand.

Potential Mitigations

  • When considering any franchise, a business advisor can help you research the long-term sustainability and market trends of the industry.
  • It is beneficial to assess whether the franchisor is investing in research and development to adapt to changing consumer preferences.
  • Your financial advisor can assist in evaluating the business model's resilience to economic shifts and competitive pressures.
Citations: Not applicable

Inexperienced Management

Low Risk

Explanation

This risk was not identified. The key executives listed in Item 2 have been operating in the senior care industry since 2006 and managing this franchise system since 2016. This indicates they possess experience in both the industry and in franchising. For any franchise, it is important to evaluate management's background to ensure they can provide effective leadership and support.

Potential Mitigations

  • With any franchise opportunity, it is prudent to research the backgrounds of the key executives.
  • A conversation with current franchisees can provide insight into their perception of the management team's competence and support.
  • Your attorney can help you understand any management-related disclosures in Item 2, such as prior business history.
Citations: Not applicable

Private Equity Ownership

Low Risk

Explanation

This risk was not identified, as there is no indication in Item 1 that the franchisor is owned by a private equity firm. This type of ownership can be a concern because PE firms may prioritize short-term returns over the long-term health of the franchise system, potentially leading to increased fees or reduced support for franchisees.

Potential Mitigations

  • When evaluating a franchise, understanding the ownership structure is important; your attorney can help research this.
  • If a franchisor is PE-owned, a business advisor can help you research the firm's track record with other franchise brands.
  • It's wise to ask franchisees about any changes they have experienced since a PE acquisition.
Citations: Not applicable

Non-Disclosure of Parent Company

Low Risk

Explanation

This risk was not identified. Item 1 appears to disclose the corporate structure, including affiliates, and notes there are no parent companies. Proper disclosure of parent companies and their financial status (if required) is crucial for you to assess the full scope of resources and potential risks behind the franchisor entity.

Potential Mitigations

  • Your attorney should always verify that the corporate structure disclosed in Item 1 is complete and transparent.
  • If a parent company exists and provides guarantees, an accountant should review its financial statements for stability.
  • A business advisor can help you understand the relationships between a franchisor and its various affiliates.
Citations: Not applicable

Predecessor History Issues

Low Risk

Explanation

This risk was not identified as the franchisor states in Item 1 that it has no predecessors. In cases where a franchisor has acquired the system from a predecessor, it's important to review the predecessor's history for issues like litigation or high franchisee turnover, as these could indicate inherited systemic problems.

Potential Mitigations

  • With any franchise, your attorney should carefully review the predecessor disclosures in Item 1.
  • If a predecessor is identified, a business advisor can help you research its historical performance and reputation.
  • Speaking with long-term franchisees who operated under a predecessor can provide valuable historical context.
Citations: Not applicable

Pattern of Litigation

Low Risk

Explanation

This risk was not identified. Item 3 of the FDD and the notes to the financial statements indicate that the franchisor has no material litigation to disclose. A pattern of litigation, particularly franchisee-initiated lawsuits alleging fraud or breach of contract, can be a significant red flag about a franchise system's health and integrity.

Potential Mitigations

  • Your attorney should always carefully review the litigation disclosures in Item 3.
  • Even with no disclosed litigation, a business advisor may suggest searching public court records for any legal disputes involving the franchisor.
  • Asking current franchisees about their experiences with disputes can provide insight beyond the formal disclosures.
Citations: Not applicable
2

Disclosure & Representation Risks

Total: 15
7
0
8

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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3

Financial & Fee Risks

Total: 10
2
5
3

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

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4

Legal & Contract Risks

Total: 16
4
6
6

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

5

Territory & Competition Risks

Total: 5
1
3
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

6

Regulatory & Compliance Risks

Total: 10
3
4
3

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

7

Franchisor Support Risks

Total: 4
1
2
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

8

Operational Control Risks

Total: 12
1
10
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

9

Term & Exit Risks

Total: 18
9
5
4

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

10

Miscellaneous Risks

Total: 1
0
1
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.