Moe’s Southwest Grill Logo

Moe’s Southwest Grill

Initial Investment Range

$745,325 to $1,819,050

Franchise Fee

$30,640 to $99,402

Moe’s Southwest Grill Restaurants are fast casual restaurants featuring southwestern food products.

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Moe’s Southwest Grill March 28, 2025 FDD Risk Analysis

Free FDD Library AI Analysis Date: July 16, 2025

DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.

1

Franchisor Stability Risks

Start Here
Total: 10
2
2
6

Disclosure of Franchisor's Financial Instability

Medium Risk

Explanation

The franchisor's ultimate parent company, GoTo Foods LLC, has a significant and growing members' deficit (negative equity) on its balance sheet, which can be a sign of financial weakness. However, the franchisor's obligations are guaranteed by a different entity, GoTo Foods Systems LLC, whose audited financial statements show it is profitable and has positive equity. While the parent's financial state is a concern, the guarantee from a financially stronger entity mitigates this risk to a degree.

Potential Mitigations

  • Your accountant should review the financial statements for both the parent and the guarantor to fully assess the financial health and structure of the entire system.
  • Discuss the implications of the parent company's financial deficit and the strength of the guarantee with your franchise attorney.
  • Inquiring about the franchisor's capitalization and future financial strategy with a business advisor would be prudent.
Citations: Item 1, Item 21, Exhibit A (Guarantor and Parent Financial Statements)

High Franchisee Turnover

High Risk

Explanation

Item 20 data indicates a shrinking system, with the total number of franchised outlets declining each of the last three years (from 658 to 591). The tables show a consistent number of terminations and a high and increasing number of transfers. For example, in 2024, there were 25 terminations and 60 transfers. This level of churn can be a significant indicator of potential franchisee dissatisfaction, profitability challenges, or other systemic issues that warrant further investigation.

Potential Mitigations

  • A thorough analysis of the Item 20 tables with your accountant is essential to understand the real rate of franchisee churn.
  • It is critical to contact a significant number of current and former franchisees from the lists provided in the FDD to discuss their experiences and reasons for leaving.
  • Your franchise attorney can help you formulate specific questions for the franchisor regarding the high turnover and unit count decline.
Citations: Item 20 (Tables 1, 3, & 5), Exhibit E

Rapid System Growth

Low Risk

Explanation

This risk was not identified. The franchise system is not experiencing rapid growth; in fact, the data in Item 20 shows a net decrease in the number of franchised outlets over the past three years. While this avoids the risks of strained support systems from over-expansion, it presents different concerns related to system stagnation or decline.

Potential Mitigations

  • You should discuss the reasons for the system's lack of growth with current franchisees and your business advisor.
  • A careful review of the franchisor's development plans and market strategy with a business consultant can provide insight into future prospects.
  • Your accountant can analyze if the franchisor's financial condition supports future growth and franchisee support.
Citations: Item 20

New/Unproven Franchise System

Low Risk

Explanation

This risk is not present. Moe's Southwest Grill is a well-established brand. Its predecessors began offering franchises in 2001, and the system has operated for over two decades. It has hundreds of locations, indicating a mature system with extensive operational history and brand recognition, rather than an unproven concept.

Potential Mitigations

  • When evaluating any franchise, it is beneficial to review the system's full history, including its predecessors, with your attorney.
  • A business advisor can help you analyze the franchisor's long-term performance and strategic direction.
  • Speaking with long-tenured franchisees can provide valuable perspective on the system's evolution and stability.
Citations: Item 1, Item 20

Possible Fad Business

Low Risk

Explanation

This risk was not identified. The fast-casual restaurant industry, and specifically the southwestern/Mexican food segment, is a well-established and enduring part of the U.S. food service market. The Moe's Southwest Grill concept has been in operation for over two decades, suggesting it is based on sustained consumer demand rather than a short-term trend or fad.

Potential Mitigations

  • It is always wise to conduct independent market research with a business advisor to assess the long-term consumer demand for the franchise's products in your specific area.
  • Reviewing industry reports can help you understand the competitive landscape and growth prospects for the fast-casual restaurant segment.
  • Discuss the brand's strategies for innovation and staying relevant with your business consultant.
Citations: Item 1

Inexperienced Management

Low Risk

Explanation

This risk was not identified in the FDD. Item 2 discloses the professional backgrounds of the key executives of the franchisor and its parent, GoTo Foods. The management team appears to have extensive prior experience in the restaurant and franchising industries, with executives having held senior roles at other major franchise companies like Inspire Brands, Jimmy John's, and Starbucks.

Potential Mitigations

  • Even with an experienced team, it is beneficial to research the specific track records of key executives with your business advisor.
  • Asking current franchisees about their direct experiences with the management team can provide insight into their competence and supportiveness.
  • Your attorney can help you verify the information presented in Item 2 through publicly available sources.
Citations: Item 2

Private Equity Ownership

High Risk

Explanation

The franchisor is part of the GoTo Foods portfolio, which is controlled by private equity firm Roark Capital Management. The parent company's financial statements show very large distributions to shareholders, a common practice in PE-owned firms to extract cash. This can create pressure to prioritize short-term investor returns over the long-term health of the franchise system, potentially affecting franchisee support levels and costs. The franchisor also operates many other food brands, which could create conflicts.

Potential Mitigations

  • A business advisor can help you research the private equity owner's reputation and history with other franchise brands.
  • It is important to ask current franchisees if they have observed any changes in support or focus since the private equity acquisition.
  • Your accountant should analyze the franchisor's financials for signs of underinvestment in the brand in favor of shareholder distributions.
Citations: Item 1, Item 12, Item 21

Non-Disclosure of Parent Company

Low Risk

Explanation

This risk was not identified. The FDD clearly discloses the parent companies, GoTo Foods Systems LLC (the Guarantor) and GoTo Foods LLC (the ultimate parent). Importantly, the FDD includes audited financial statements for both of these parent entities in Exhibit A, providing a basis for financial analysis.

Potential Mitigations

  • It is crucial to have your accountant review the financial statements of all parent and guarantor entities to understand the complete financial picture.
  • Your attorney should analyze the language of any parental guarantee to determine its strength and what specific obligations it covers.
  • Understanding the full corporate structure with a business advisor can help you assess where operational and financial decisions are ultimately made.
Citations: Item 1, Item 21, Exhibit A

Predecessor History Issues

Low Risk

Explanation

This risk was not identified as a significant issue. The FDD discloses that Moe's Franchisor LLC ("MFL") is the predecessor. The information provided about the predecessor in Items 1, 3, and 4 does not reveal any undisclosed negative history, such as bankruptcies or significant litigation, beyond what is disclosed for the current franchisor. The transition appears to be part of an internal corporate reorganization within the GoTo Foods system.

Potential Mitigations

  • Your attorney should always review predecessor information carefully to ensure a complete understanding of the franchise's history.
  • Speaking with franchisees who operated under the predecessor can provide valuable insights into the system's evolution.
  • A business advisor can help you research the history of the brand and its prior ownership structures.
Citations: Item 1, Item 3, Item 4

Pattern of Litigation

Medium Risk

Explanation

Item 3 discloses a history of litigation between the franchisor's predecessor and a specific franchisee group, Taylor Investment Partners, concerning termination and renewal rights. While not a broad pattern involving many different franchisees, these repeated and recent legal disputes with a single operator over core relationship issues could indicate an aggressive or contentious approach to franchisee relations, warranting careful consideration.

Potential Mitigations

  • Your franchise attorney must carefully review the details of all disclosed litigation, including the nature of the claims and their outcomes.
  • It is advisable to contact other franchisees to inquire about their relationship and any disputes they may have had with the franchisor.
  • Assessing the franchisor's overall approach to contract enforcement with your business advisor is a prudent step.
Citations: Item 3
2

Disclosure & Representation Risks

Total: 15
8
0
7

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

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3

Financial & Fee Risks

Total: 10
8
1
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

4

Legal & Contract Risks

Total: 16
12
2
2

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

5

Territory & Competition Risks

Total: 5
3
2
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

6

Regulatory & Compliance Risks

Total: 10
5
2
3

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

7

Franchisor Support Risks

Total: 4
4
0
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

8

Operational Control Risks

Total: 12
11
0
1

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

9

Term & Exit Risks

Total: 18
16
0
2

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.

10

Miscellaneous Risks

Total: 2
1
1
0

Example Risk: Franchisee Financial Obligations

Blue Risk

Explanation

This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.

Potential Mitigations

  • Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
  • Conduct regular risk assessments
  • Implement monitoring and reporting systems

Unlock Full Risk Analysis

Purchase the complete risk review to see all 102 risks across all 10 categories.