
Papa Murphy’s
Initial Investment Range
$367,428 to $733,124
Franchise Fee
$25,000 to $15,000
As a Papa Murphy’s franchisee, you will operate a Papa Murphy’s retail food outlet currently featuring take and bake pizza, salads, desserts and other related products.
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Papa Murphy’s March 28, 2025 FDD Risk Analysis
Free FDD Library AI Analysis Date: July 16, 2025
DISCLAIMER: Not Legal Advice - For Informational Purposes Only. Consult With Qualified Franchise Professionals.
Franchisor Stability Risks
Start HereDisclosure of Franchisor's Financial Instability
High Risk
Explanation
The financial statements for the guarantor, MTY Franchising USA, Inc. (MTY USA), show a comprehensive loss of over $12.5 million for fiscal year 2024, a significant downturn from the prior year's profit. This loss was driven by a $29.6 million impairment charge against the Papa Murphy's brand goodwill, indicating a reduction in its perceived value. Additionally, the advertising fund reported a $7.5 million deficit. These factors may suggest financial weakness, potentially impacting support and brand investment.
Potential Mitigations
- A thorough review of the guarantor's audited financial statements, including all footnotes on impairment charges, with your franchise accountant is essential.
- Discuss the franchisor's strategies for returning to profitability and managing the advertising fund deficit with your business advisor.
- Your attorney should review the parent company's guarantee to understand the extent of financial backing provided to Papa Murphy's International LLC (PMI).
High Franchisee Turnover
High Risk
Explanation
Item 20 data reveals a significant decline in the number of franchised outlets. During the 2024 fiscal year, the system experienced a net loss of 118 franchised stores. A detailed look at Table 3 shows 96 terminations, 28 units reacquired by the franchisor, and 2 ceased operations. This high rate of outlets exiting the system could be an indicator of widespread franchisee distress, dissatisfaction, or issues with the business model's profitability or sustainability.
Potential Mitigations
- It is critical to contact a significant number of former franchisees listed in Exhibit B to understand their reasons for leaving the system.
- A detailed analysis of the turnover rates over the past three years with your accountant will provide crucial context.
- Your franchise attorney can help you formulate specific questions for the franchisor regarding the high number of terminations and reacquisitions.
Rapid System Growth
Low Risk
Explanation
This risk was not identified in the FDD Package. Rapid, uncontrolled growth can strain a franchisor's ability to provide necessary support services like training, site selection, and operational guidance. This can lead to decreased quality and consistency across the system, potentially harming the brand's reputation and your individual store's performance. The data in Item 20 shows a net decrease in stores, not rapid growth, so this specific risk is not present.
Potential Mitigations
- Engaging a business advisor to review the franchisor's support infrastructure in relation to its store count is a valuable step.
- Discussions with franchisees who opened at different times can provide insight into how support levels have evolved.
- An accountant can analyze the franchisor's financial statements to assess if resources are allocated for scaling support systems.
New/Unproven Franchise System
Low Risk
Explanation
This risk was not identified in the FDD Package. The franchisor and its predecessors have been franchising since the 1980s and the parent company, MTY Food Group, is a large, experienced operator of numerous franchise brands. An unproven system carries higher risks, as its business model, brand recognition, and support structures have not withstood the test of time. This lack of a track record can make it difficult to predict future success.
Potential Mitigations
- A business advisor can help research the franchisor's history and the track record of its management team in the industry.
- When evaluating any franchise, it's wise to speak with the earliest franchisees to gauge the evolution of the system and support.
- Your accountant can assess the financial stability of a new system to ensure it is adequately capitalized for the long term.
Possible Fad Business
Low Risk
Explanation
This risk was not identified in the FDD Package. The take-and-bake pizza concept has been established for decades and is not tied to a recent, fleeting trend. A fad-based business presents a substantial risk because its popularity may decline quickly, leaving you with a long-term franchise agreement for a concept with waning consumer interest. This can make profitability and long-term viability extremely challenging once the initial excitement fades.
Potential Mitigations
- Working with a business advisor to research the long-term consumer demand for any franchise concept is a crucial due diligence step.
- Assessing a franchisor's plans for product innovation and adaptation can provide insight into its long-term strategy.
- Your financial advisor can help evaluate the business model's resilience to changing market trends and economic conditions.
Inexperienced Management
Low Risk
Explanation
This risk was not identified in the FDD Package. Item 2 indicates that the key executives from PMI and its parent, MTY USA, have extensive experience in the restaurant and franchise industries, often with other large brands within the MTY portfolio. Inexperienced management can be a significant risk, as they may lack the knowledge to provide effective support, create robust systems, or make sound strategic decisions, potentially jeopardizing the entire franchise system.
Potential Mitigations
- A thorough review of the executive team's biographies in Item 2 with a business advisor is a good practice.
- Speaking with existing franchisees provides firsthand accounts of the management team's competence and responsiveness.
- Your attorney can help you understand the roles and responsibilities of the key personnel listed.
Private Equity Ownership
Medium Risk
Explanation
The franchisor, PMI, is part of a complex corporate structure ultimately owned by MTY Food Group Inc., a publicly-traded company. While not owned by a traditional private equity firm, this structure can present similar risks. Decisions may prioritize shareholder value and short-term financial metrics over the long-term health of an individual brand or its franchisees. This could potentially lead to reduced support, increased fees, or a sale of the brand, creating uncertainty for your investment.
Potential Mitigations
- Investigating the parent company's public filings and its history of managing other franchise brands is an important step for your business advisor.
- Discuss with existing franchisees whether they have observed significant changes in support or focus since the acquisition by MTY Food Group.
- Your attorney should review any clauses in the Franchise Agreement that discuss the franchisor's right to sell or assign the system.
Non-Disclosure of Parent Company
Low Risk
Explanation
This risk was not identified in the FDD Package. Item 1 clearly discloses the parent company structure, and Item 21 provides audited financial statements for the Guarantor, MTY USA, along with a formal Guarantee of Performance in Exhibit J. Failure to disclose a parent company or provide its required financials can hide significant risks, as the franchisee would lack a complete picture of the financial stability and resources backing the franchisor.
Potential Mitigations
- An attorney can help verify the corporate structure and ensure all required parent and affiliate disclosures are present.
- When a parent company provides a guarantee, your accountant should review its financial statements to assess its ability to back that guarantee.
- Always ensure that any guarantees mentioned in the FDD are included as an exhibit for your attorney to review.
Predecessor History Issues
Low Risk
Explanation
This risk was not identified in the FDD Package. The FDD provides a history of the brand's predecessors and discloses past litigation involving them. Failing to disclose or downplaying a predecessor's negative history can obscure systemic problems that may have been inherited by the current franchisor. A complete understanding of the brand's entire history, including past challenges under previous ownership, is vital for a comprehensive risk assessment.
Potential Mitigations
- A careful review of Items 1, 3, and 4 for any predecessor information is a task for your attorney.
- If a system was recently acquired, your business advisor might research the predecessor's public track record for additional context.
- Speaking with long-term franchisees who operated under a predecessor can provide invaluable historical perspective.
Pattern of Litigation
Medium Risk
Explanation
Item 3 discloses significant past litigation brought by groups of franchisees against PMI, alleging misrepresentations related to Item 19 and marketing obligations. While these cases were settled several years ago, a history of franchisee-initiated lawsuits alleging fraud or misrepresentation can be a red flag. It may suggest past issues with the franchisor's disclosure practices or franchisee relations. The settlements involved substantial payments by the franchisor and buyouts of franchisee stores, indicating the seriousness of the claims.
Potential Mitigations
- Your franchise attorney must carefully review the details and outcomes of all litigation disclosed in Item 3.
- It is advisable to research these past cases to understand the specific allegations and resolutions.
- Discuss this litigation history with the franchisor and a broad range of current franchisees to gauge if the underlying issues have been resolved.
Disclosure & Representation Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Financial & Fee Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Legal & Contract Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Territory & Competition Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Regulatory & Compliance Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Franchisor Support Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
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Operational Control Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.
Term & Exit Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.
Miscellaneous Risks
Example Risk: Franchisee Financial Obligations
Blue Risk
Explanation
This risk involves the financial obligations that a franchisee must meet, including initial fees, ongoing royalties, and other required payments. Understanding these obligations is crucial for long-term success.
Potential Mitigations
- Carefully review the Franchise Disclosure Document (FDD) and consult with a franchise attorney to fully understand all financial commitments before signing.
- Conduct regular risk assessments
- Implement monitoring and reporting systems
Unlock Full Risk Analysis
Purchase the complete risk review to see all 102 risks across all 10 categories.